171x Filetype PPT File size 1.57 MB Source: mirror.unpad.ac.id
Early 2001 – New Environment Early 2001 – New Environment Equity market - on hold Vendor financing – very selective Slow-down in the Telecom market Growth of broadband – slower than expected BWA CLECs business case – yet to be proven 2 Strategic Focus is Shifting Strategic Focus is Shifting Cash-flow Better cost model Slower broadband growth Differentiation 3 Trends In The Telecom Market Trends In The Telecom Market Some CLECs’s Review plans The strong business plans Financing ones will squeeze to improve ROI survive are faulty 4 Business Plan is Revisited Business Plan is Revisited Capture quality customer base quickly Generate revenues Reach profitability faster 5 BWA New Strategies – BWA New Strategies – From Survival to Success From Survival to Success Focus on high density areas Re-assess marketing strategy: Leave behind buzzwords and hype Strong focus on specific segments Find stronger differentiating factors Offer your segment what is really needed Reduce initial investment and expand as you grow (Not a Slogan!!!) 6
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