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Your Signature Scent Creating a Custom Fragrance at Tijon John Berglund Copyright © 2016 John Berglund All rights reserved. No portion of this eBook may be reproduced in any manner whatsoever —mechanically, electronically, or by any other means,—without written permission of the author, except in the case of brief quotations embodied in articles and reviews. Tijon 1 L’Esperance Road Grand Case, St. Martin www.Tijon.com This book is strictly for informational and educational purposes. The author and publisher shall have neither liability nor responsibility to anyone with respect to any loss or damage caused, or alleged to be caused, directly or indirectly by the information contained in this book. A woman who doesn’t wear perfume has no future. —Coco Chanel Perfume … no less important than your clothes or shoes, it’s the finishing touch to your wardrobe, adding a bit of elegance. Your perfume is an expression of your personality and can communicate emotion. Studies even prove that pleasing aromas can make us more attractive to those around us. Fragrance can also have an aspirational effect: Wearing perfume can inspire you to act and think like the best version of yourself. The majority of scents available in large retail stores are designer perfumes. Many of these mainstream scents smell very nice and are relatively affordable, but they lack exclusivity and personality. Boutique artisanal perfumes, sold in only a few shops, offer scents that are less common and more individual, reflecting the personalities of their creators. These perfumes are created with greater attention to detail, with components of the highest caliber. This category, while small, is growing in popularity and offers more expensive fragrances. Tijon’s signature perfumes fall into this category. One giant step beyond boutique artisanal perfume is the creation of your own. Congratulations! You’re about to become the perfumer, or as the industry might say, the nose. This more daring approach to fragrance will allow you to try fresh fusions of scents, taking inspiration from personal experiences. You’ve received this book because you’ve signed up for a perfume creation class at Tijon. Few places in the world offer such a novel and rewarding experience—and it’s our hope that Your Signature Scent will help you enjoy your time with us to the fullest. A woman’s perfume tells more about her than her handwriting. —Christian Dior 4
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